Terri Sterling Blog

Terri H. Sterling, APR, has 32 years’ experience in public relations, marketing, advertising and marketing research, providing counsel, strategy, planning and execution for medium-sized and large companies and organizations.  Industries include health care, public transportation, development, construction and real estate, retail, not-for profits, assisted and retirement living and public policy issues.

We focus on the following:

• understanding your business and your needs
• getting your message to your key audiences
• working with traditional media and new media
• results to drive your business’ success

Terri Sterling is accredited by the Public Relations Society of America, and is a member of the Qualitative Research Consultants Association and the American Marketing Association.

Sterling is the founding President of Rutherford CABLE, the first chapter of the highly successful 30-year-old Nashville CABLE, a 500-member organization providing personal and professional development for women. CABLE means “connecting women and opportunity.” Rutherford CABLE, in its first year, already has more than 90 members and is growing daily.

Sterling is also a founding member of the Board of Directors of Rutherford Books from Birth, a not-for-profit program of the Dolly Parton Imagination Library and the Governor’s Books from Birth Foundation. Books from Birth provides free books to children every month — 60 in total — from birth to age 5.

Experience

• 1989 to present Principal, Sterling Communications (established in Tulsa, OK (1989) and moved to Murfreesboro, TN (1995)
• 1982 to 1989 Public Service Co. of Oklahoma (corporate communications, marketing, consumer affairs)
• 1978 to 1982 Holiday Inns, Inc. Public Relations (internal communications)

Education

• The University of Memphis
• Bachelor of Arts in Journalism